Welcome to ExamTopics
ExamTopics Logo
- Expert Verified, Online, Free.
sale

Want to Unlock All Questions for this Exam?

Full Exam Access, Discussions, No Robots Checks

Salesforce Certified Marketing Cloud Administrator Exam Actual Questions

The questions for Certified Marketing Cloud Administrator were last updated on April 23, 2024.
  • Viewing page 1 out of 29 pages.
  • Viewing questions 1-4 out of 124 questions

Topic 1 - Exam A

Question #1 Topic 1

Northern Trail Outfitters wants a data model in Marketing Cloud which will prevent them from duplicating, or even triplicating, records.
How should the unique identifier of the data model be set up if the MobilePush and Email channels are used within the same account?

  • A. Strategically control the Contact Key values and tie records together across channels using this key.
  • B. Use a third-party system to identify and delete duplicate Contact Keys.
  • C. Use the auto-generated keys supplied by Marketing Cloud at time of record creation for each channel used.
Reveal Solution Hide Solution   Discussion   1

Correct Answer: A 🗳️

Question #2 Topic 1

Northern Trail Outfitters was given a set of requirements from their governance team to protect against misuse of customer data. One item mandated Marketing Cloud users should NOT be able to export data without approval from the governance team, however, users should still be able to view data within the system.
Which feature would allow compliance with this requirement?

  • A. Audit Trail
  • B. IP Allowlist
  • C. Export Email Allowlist
Reveal Solution Hide Solution   Discussion   5

Correct Answer: B 🗳️

Question #3 Topic 1

Northern Trail Outfitters wants to send a custom survey to customers asking about their experience following a recent purchase.
Which feature should be used to create a survey form?

  • A. Interaction Studio
  • B. Smart capture
  • C. Analytics Builder
Reveal Solution Hide Solution   Discussion  

Correct Answer: B 🗳️

Question #4 Topic 1

A Marketing Cloud admin is asked to add a set of four query strings automatically to all the links in an email sent via Email Studio.
Which solution should the admin suggest?

  • A. AMPscript for Marketing Cloud
  • B. Google Analytics 360
  • C. Parameter Manager
Reveal Solution Hide Solution   Discussion  

Correct Answer: C 🗳️

Community vote distribution
A (35%)
C (25%)
B (20%)
Other
Most Voted
A voting comment increases the vote count for the chosen answer by one.

Upvoting a comment with a selected answer will also increase the vote count towards that answer by one. So if you see a comment that you already agree with, you can upvote it instead of posting a new comment.

SaveCancel
Loading ...