Customer satisfaction measurement is an important activity in the Business relationship management process. What is the objective of Customer satisfaction measurement?
A.
to enable the Service provider to gain information regarding the perception of the customer and to identify improvements required
B.
to gather information about potential new services that might be interesting for the end users of the services
C.
to optimize the relationship processes so that service levels are exceeded
D.
to check if contractual obligations for customer satisfaction are being met
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