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Exam AdWords Fundamentals topic 1 question 48 discussion

Actual exam question from Google's AdWords Fundamentals
Question #: 48
Topic #: 1
[All AdWords Fundamentals Questions]

One reason an Active, Eligible keyword may not receive many impressions is because the keyword:

  • A. Has a maximum cost-per-click (CPC) bid below the first page bid estimate.
  • B. Is set to phrase match.
  • C. Is set to broad match.
  • D. Has its own destination URL that overrides what is set for the ad group.
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Suggested Answer: A 🗳️

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