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Exam AdWords Fundamentals topic 1 question 141 discussion

Actual exam question from Google's AdWords Fundamentals
Question #: 141
Topic #: 1
[All AdWords Fundamentals Questions]

Why should you avoid adding duplicate keywords across ad groups?

  • A. Identical keywords will compete against each other, and because both ads may serve - it may increase your CPCs.
  • B. Identical keywords are not allowed in AdWords and your ads will be disapproved.
  • C. Identical keywords compete against each other, and the better-performing keyword triggers your ad.
  • D. None of these options are correct
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Suggested Answer: A 🗳️

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