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Exam display-advertising topic 1 question 209 discussion

Actual exam question from Google's display-advertising
Question #: 209
Topic #: 1
[All display-advertising Questions]

Which one of the following statements best describes the relationship between the quality score and the cost-per-click of an ad in Google AdWords?

  • A. The higher a keyword's Quality Score, the lower the price you pay for each click and the better its ad position.
  • B. The higher a keyword's Quality Score, the higher the price you pay for each click and the higher the ranking of your ad over your competition.
  • C. The higher a keyword's Quality Score, the lower the price you pay for each.
  • D. The higher a keyword's Quality Score, the higher the price you pay for each click and the better its ad position.
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Suggested Answer: A 🗳️
by xilosapo at April 4, 2025, 9:33 p.m.

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