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Exam individual-qualification topic 7 question 8 discussion

Actual exam question from Google's individual-qualification
Question #: 8
Topic #: 7
[All individual-qualification Questions]

You have defined goal X such that any PDF download qualifies as a goal conversion. A user comes to your site once and downloads five PDFs. How many goal conversions will be recorded?

  • A. 2
  • B. 0
  • C. 5
  • D. 1 D
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Suggested Answer: Explanation 🗳️
There is an important difference between Goal conversions and ecommerce transactions. A Goal conversion can only be counted once during a visit, but an ecommerce transaction can be counted multiple times during a visit. Lets say that you set one of your Goals to be a PDF download and you define it such that any PDF download is a valid Goal conversion. And lets also say that the Goal is worth $5. In this case, if a user comes to your site and downloads five PDF files during a single session, youll only get one conversion worth $5. However, if you were to track each of these downloads as a $5 ecommerce transaction, you would see five transactions and $25 in ecommerce revenue.

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amog
3 years, 11 months ago
D is correct
upvoted 1 times
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