B looks correct ... because without the pricing objective organization would not able to set appropriate pricing for example what is the objective of entering into the market for price skimming , creating barrier of entry for the new competitors or beating current competitors with low price initially so there are lot of motive for the organization . option B is correct to me
Theoretically it might not be. For example, loss leaders, where the objective is to not make a profit or recover the cost but to incite the purchase of other items.
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