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Exam MB-220 topic 1 question 11 discussion

Actual exam question from Microsoft's MB-220
Question #: 11
Topic #: 1
[All MB-220 Questions]

DRAG DROP -
The VP of Marketing has been assigned to create you a new lead scoring model for Contoso, Ltd. based on recently-adopted marketing targets.
Which five steps in sequence are required to design and set up your lead scoring model in Dynamics 365? (Choose five.) To answer, move the appropriate actions to the answer area and arrange them in the correct order.
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Suggested Answer:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/score-manage-leads
by ned at March 11, 2020, 5:51 p.m.

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ned
Highly Voted 3 years, 8 months ago
Correct Answer. 1) Set the entity target of your lead scoring model to account or contact 2) Set conditions for modifying the lead score based on eiter behavioral rules, like email click or event registrations, or data conditions on the record 3) Create the logic for your conditions by adding the entity to monitor, the frequency and date range of the checks, and an expression defining what to check 4) Setup an action that tells the system what to do to the lead score when the defined condition exist 5) Establish grades and a sales-ready socre to identify what min lead score must exist before a lead is promoted for attention by a salesperson
upvoted 29 times
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ceejaybee
Most Recent 11 months, 2 weeks ago
in exam, Dec 2022
upvoted 3 times
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DennisWypior
2 years, 6 months ago
@JackChang: Lead Scoring Models scores a Lead based on the behaviour of Accounts or Contacts. Leads can not be scored based on information of the Lead itself. Checked and proofed in the system.
upvoted 4 times
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JackChang001
2 years, 8 months ago
why don't select options that is [Set the entity target of your lead scoring model to account , contact or lead]
upvoted 1 times
Aay987
1 year, 4 months ago
It just provides you an option of either contact or account, not lead though
upvoted 2 times
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sevom
3 years, 1 month ago
Correct
upvoted 1 times
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