You are a marketing administrator. You need a marketing form that will only accept contact information and allow opt-in to emails. What kind of form should you create?
actually having re-read this https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/marketing-forms; the correct answer is Landing Page
I think you're correct. The question also says "Only'" contact details and opt-in to emails. A subscription center form will allow you to also view lists that you can subscribe to and that you're already subscribed to.
My bet is D Subscription Center.
Reason is the keyword "only". Landing pages allow contact OR lead.
"only accept contact information and allow opt-in to emails."
i had a bit difficulty with "and allow opt-in to emails." because as per default for landing page and subscription it adds "do not allow emails" check mark. Technically this is an opt-out not an opt-in - it is the opposite. but you can add more subscription lists (but i regard this not as an opt-in to emails but an opt-in to newsletters). on the flip side of the coin you could say if uncheked, it is an opt-in for emails. in this case is the word "only" bound to contact information or to both, opt-in for emails too because then it would contact information, opt-in AND opt-out. ...
1) if you understand "accept contact information" in terms of update and create
2) and if you understand "only" also for "and only! allow opt-in to emails" instead of " only accept contact information and (only?) allow opt-in to emails." then landing page is the better option ans landing page does only allow opt-in (the specific term is subscription) to emails. it does NOT offer unsubscribe from emails as it cannot bring up your subscription made.
Initially I think it was D too but reading carefully the article you can understand the option C is enough for the requirement: "Landing page form: This is a general-purpose form for collecting contact information on marketing pages that are not subscription centers or forwarding forms. Landing page forms can also offer mailing-list subscriptions for opt-in, but they can't show the visitor their current subscriptions or allow them to opt out of any lists (for this, they must use a subscription form)."
Option C (Landing Page Form) is not the most suitable option for this scenario. While landing pages can be used to capture contact information, they are more versatile and can be used for various marketing purposes. A Subscription Page Form is better suited for the specific requirement of capturing contact information and opt-ins for email marketing.
Landing page forms can also offer mailing-list subscriptions for opt-in, but they can't show the visitor their current subscriptions or allow them to opt out of any lists (for this, they must use a subscription form).
Correct is C - Landing page forms can also offer mailing-list subscriptions for opt-in, but they can't show the visitor their current subscriptions or allow them to opt out of any lists (for this, they must use a subscription form). When the form is submitted, Dynamics 365 Marketing tries to match the incoming data to an existing contact; if a match is found, the matching record is updated, otherwise a new record is created. The new or updated contact will also be subscribed to each mailing list where the check box is selected, but will not change their subscription status for any mailing list where the check box is cleared.
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