Exam MB-220 topic 5 question 1 discussion

Actual exam question from Microsoft's MB-220

Question #: 1
Topic #: 5

You are a marketing manager.
You need to improve the open rates for your email campaigns.
The content designer suggests you use dynamic messaging. You want the dynamic messaging to appear below the Subject in the recipient's preview pane of their email client.
Which action should you take?

A. Use the Preview Text field to enter messaging with the contact's name, to entice the user to open the email.
B. Create a custom code element that holds the following HTML information and place it near the top of the email <meta name=ג€descriptionג€ content=ג€Enter catchy messaging hereג€>
C. Add the Preview Text to the subject field, preceded by a colon.
D. Use the Preview Text element, and drag it to the top of your email in the email designer.

Show Suggested Answer

Suggested Answer: A 🗳️

by Stivkaa1 at Feb. 15, 2022, 10:21 p.m.

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Knightie

Highly Voted 1 year, 1 month ago

Selected Answer: A

The answer should be A, that's what the preview text for, right?

upvoted 7 times

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runtnerd

Most Recent 10 months, 1 week ago

I think it's A https://learn.microsoft.com/en-us/dynamics365/marketing/dynamic-email-content

upvoted 1 times

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praveen2022

1 year, 1 month ago

Correct. https://community.dynamics.com/365/marketing/f/dynamics-365-for-marketing-forum/350267/is-there-any-ability-to-configure-pre-header-text-in-emails-that-are-delivered

upvoted 2 times

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ninakov

1 year, 3 months ago

If "preview text" is Pre-header field, then A

upvoted 3 times

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Stivkaa1

1 year, 5 months ago

C is correct?

upvoted 1 times

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