In order to increase revenues, an airport plans to change the parking fees it charges at its hourly parking lots. Rather than charging $2.00 for the first two-hour period, or part thereof, and $1.00 for each hour thereafter, the airport will charge $4.00 for the first four-hour period, or part thereof, and $1.00 for each hour thereafter.
Which of the following is a consideration that, if true, suggests that the plan will be successful in increasing revenues?
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